Although numerous affiliate software programs exist, we’ve chosen to focus on Rewardful, Trackdesk, and Tune and will look into each platform’s functionalities and examine which types of businesses would benefit most from their features.
What is Affiliate Marketing?
Affiliate marketing is a performance-based strategy where a brand partners with an affiliate who promotes their products via various channels like websites, YouTube, or social media. Affiliates earn a commission for sales generated through their promotions, with commission structures varying by product and agreement.
What is Affiliate Management Software?
Affiliate management software is essential for establishing and operating affiliate programs effectively. It enables affiliates to monitor their performance and allows brands to oversee sales, handle payments, and ensure security through fraud protection. Additionally, the software supports marketing efforts by providing features that manage assets like banners and videos, helping to maintain consistent branding across platforms.
Rewardful – For Subscription Type Affiliate Offers
For companies offering subscription-type services like SaaS platforms and language courses, Rewardful provides a straightforward setup and numerous features that simplify the management of affiliate programs. Integrated with payment systems like Stripe and Paddle, Rewardful also supports no-code integration, meaning no coding knowledge is necessary for setup. This ensures a hassle-free start in affiliate marketing.
Some of the features that Rewardful offers are:
- Mass Payout with Paypal
- Wise Bulk Payouts
- Multiple Currencies
- Self Referral Fraud Protection ( For example: tracks the origin of each conversion to ensure that the sale does not originate from the affiliate’s own devices or known IP addresses)
- Automated Handling of Refunds
Full list of features can be found on Rewardful’s website.
Rewardful offers competitive pricing for their services. The Starter plan is available for just $49 per month and includes unlimited affiliates and visitors. The Growth plan, priced at $99 per month, includes additional features such as a custom domain and a branded affiliate portal. Their Enterprise plan is the most comprehensive option, starting at $149 per month, with the possibility of some customisation at an additional cost. Full pricing info.
Trackdesk – For Small to Medium Sized Businesses
Trackdesk’s affiliate management platform caters to e-commerce shops, SaaS companies, affiliate networks, and more. It integrates with over 100 platforms, including Stripe, PayPal, Wise, WooCommerce, Magento, and Shopify. Additionally, the platform supports multi-tier offers and offers extensive customisation features.
Some of the features that Trackdesk provides are:
- Partnership Managers Marketplace: Connect with experienced partnership managers to scale your affiliate program.
- Creative Marketing Assets Management
- Multiple Currencies
- Custom Cookie Time
- Cancellation and Refund Protection
- Wise Bulk Payments
- PayPal Bulk Payments
For a full list of features, visit Trackdesk’s website.
Trackdesk offers competitive pricing. There is a free plan for customers with up to $1,000 in revenue, allowing users to get familiar with the platform before committing to a subscription. The Starter plan costs $67, the Business plan is priced at $249, and the Enterprise plan starts at $499. The Business and Enterprise plans include additional features, with the Enterprise plan specifically designed for affiliate networks, offering unlimited revenue potential, expert support, and custom developments. Full pricing info.
Tune – For Medium to Large Sized Businesses
Founded in 2009, Tune is a pioneer in delivering a cloud-based SaaS platform for affiliate marketing. Numerous prominent and well-known brands rely on Tune to manage their affiliate programs. The platform provides customised solutions for various sectors, including financial services such as banks and loan companies, direct-to-consumer organisations aiming to increase revenue through affiliate marketing, and brands offering subscription-based products. Additionally, similar to Trackdesk, Tune offers solutions for those looking to run their own affiliate networks.
Some of the features that Tune provides are:
- White-label ready and highly customisable
- Program and campaign optimisation
- Large network of content publishers, influencers and affiliate networks
- Dedicated technical support
- Technologies to protect against fraud
- In-platform payment processing via PayPal and Wise
- Real-time reporting
- Customizable dynamic payouts
Tune is geared towards medium to large-sized businesses aiming to significantly grow their revenues. The platform offers dedicated support, personal training, access to a large partner network, and numerous customization features. This comprehensive service is reflected in their pricing.
The Bootstrap plan starts at $599 per month and includes 300 fee-free conversions per month. The Scale plan costs $1500 per month and includes 2500 conversions per month, along with email, chat, and phone support. For businesses with specific needs, a Custom Plan is also available, with pricing based on individual requirements. All subscriptions are billed annually. Full pricing info.
For those seeking a solution for affiliate networks, the Enterprise plan starts at $899 per month (paid annually), with an option for a fully customised plan to meet specific needs. Full pricing info.
Rewardful, Trackdesk, and Tune each offer unique advantages for managing affiliate programs. Whether you’re a small business seeking an easy hassle-free solution, a mid-sized company needing versatility, or a large enterprise requiring comprehensive solutions, these platforms provide effective tools to grow and optimise your affiliate marketing efforts.